eCOMMERCE MARKETING + STRATEGY
You have a strategically designed and developed eCommerce store, now what? Unless you’re already engaged with a #1 eCommerce marketing partner, you’ll need to drive relevant site traffic.
SEARCH ENGINE OPTIMIZATION (SEO)
Ranking 1st in Google is something we all want to accomplish (even us), but it takes time and takes the right approach to be successful. We don’t believe in a “one size fits all” strategy. Every eCommerce store is unique, and requires a custom plan. When we first engage with our clients, we start with an in-depth discovery process that will unravel the health of your SEO and will determine what tactics we need to take on-page for the technical portion and off-page for link and content building.
PAID AD MANAGEMENT
Digital advertising can be a great way for instant ROI, but it takes a unique strategy in order for it to be successful. We manage search, shopping, display, retargeting and social ads through Google, Bing, Facebook, Instagram, Twitter and YouTube. When we first engage with our client we do a complete competitor analysis, this will determine the best starting point for a base campaign. From there, once we have relative data, we create strategic campaigns that we maintain and optimize for the best possible ROI.
If you’re not creating unique brand campaigns, announcements and promotions through email, you’re doing it all wrong. Email marketing has the greatest return on investment out of any marketing service you can invest in. We custom design and develop beautiful email templates on Mail Chimp and Klaviyo. We will craft a strategy and implementation that will increase conversions and drive traffic to your site guaranteed.
Driving traffic from other resources such as press and social media can be another great way to boost your sales. Finding the right influencers to promote your product in your industry can be difficult, but we have the experts to help. We strategically find and reach out to influencers in your industry to promote your product. These influencers could be celebrities, athletes, press, publishers, etc. From there, using our PR tactics, we create a strategic campaign that will drive relevant traffic to your site in masses.
We’re Partners with the best-in-class, tech savy, eCommerce solutions and platforms that solve the toughest eCommerce challenges.