This End Up
This End Up Furniture Company was founded on one basic principle, to design and build solid wood furniture that will last. Built from the finest grade yellow pine, it will last a lifetime as it wears in beautifully to become one of the family. This End Up furniture sells online and in retail stores. They sell business to business as well as on contract.
Services: Custom Design and Development, Platform Migration, Custom Application
Custom Platform to BigCommerce
This End Up Furniture was on a custom platform thats was stalling their online business process. We migrated their website and product catalog from their custom platform to BigCommerce painlessly. We restructured their catalog for a easy to find, easy to search product layout as well implemented several custom features that would help increase conversions.
Admin Ease of Use
While custom designing and developing a unique BigCommerce theme, we have also implemented a custom way for This End Up to add and manage product options. With their huge product catalog we needed to ensure that from the backend they had an easy way to manage fabric and wood options as well as manage their price and SKU by bulk.
This End Up has seen a 63% increase in desktop site speed, sales have increased by 30% within 2 weeks of being live and bounce rates decreased by 50%. Overall with their new platform and migration, they are very pleased with the product management process using the BigCommerce platform and only see growth moving forward.