The Intellipedic brand sells mattress and bedding products that solve common sleep problems such as temperature regulation, inconsistent support ratings, and allergies. Their projects are sold online as well as in large department stores such as Macy’s. Intellipedic partnered with DigitlHaus to take their brand to the online market in a highly competitive industry.
The mattress and bedding industry has grown over 300% within the last 3 years. The ability to sell online, ship and return has made this market very competitive with new online stores popping up daily.
Intellipedic needed an online store created that was educational, highly branded and that could stand strong amongst their competition.
Starting with market research and a competitive analysis we custom designed and developed a conversion focused, mobile first storefront for Intellipedic.
We integrated Bazaar Voice and custom styled the user interface to match the store’s theme.
Lastly, we partner with Intellipedic as their paid ad agency, managing month-to-month, Google, Facebook, Instagram and Pinterest ads.
As a new brand, Intellipedic now has a fully branded eCommerce experience built to sell amongst their competition.
We look forward to reporting on success metrics throughout the coming months as the brand takes off and sets a new standard within their industry.