Lowe’s Pro
B2B, Hardware, Power Tools, Construction Supplies
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Services
- Creative Direction
- Content Strategy
- Custom Experience Strategy
- Responsive UX Design
- Prototyping
- Brand Design
Details
Lowe’s Pro (partnering with Maintenance Supply Headquarters) provides one-stop shopping for MRO supplies in the multifamily housing and hospitality industries. They offer unique membership models that provide discounts, convenience and rushed project shipping to their customers. We partnered with Lowe’s Pro as their UX design team to recreate their eCommerce experience. Lowe’s Pro is built on a custom platform that is managed by their in-house team. The site was very outdated and lacked many modern eCommerce trends and best practices they needed to successfully provide an optimal shopping experience. Lowe’s Pro also developed new branding for their company that needed to be positioned and updated within their store design. Working closely with their marketing team, we strategically designed a completely custom, responsive, shopping experience for Lowe’s Pro. From home to checkout, we modernized their UX, implemented new branding, enhanced their search and navigation, implemented conversion outlet strategies and designed a future-forward experience that they could grow with.
Desktop UX
Mobile UX
Results
We successfully redesigned Lowe's Pro's eCommerce experience allowing for a more modern, conversion focused, updated look and feel. Not only will this guarantee a significant increase in conversions, their store will now be easier to use, navigate and purchase from. The new experience strategy we designed has exceeded their goals and expectations. Within the coming months, Lowe's Pro will be working with their internal development team on redeveloping their store from our newly created designs. Full case study to follow...
Let’s discuss your project!
Interested in working together? Drop us a line and let’s chat!