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Become a Better Retailer with Brightpearl

Aug 3, 2018

Brightpearl’s versatile functions stretch well beyond a simple plugin.

We’ve explored the many facets of Brightpearl in a prior blog post. But how would you benefit from the platform as an eCommerce owner?

It boils down to efficiency.

    • Powerful inventory tracking across sales channels.
    • Never miss any sale opportunity due to backorders.
    • Automated bookkeeping.
    • Faster order processing and shipping
    • Speed up returns processing.  
    • Email marketing made simple.
    • Keep your customers in the loop.  

Brightpearl offers a long list of features that aim to improve efficiency.

If you have a small team, you have to be smart about allocating your labor power. Can you imagine doing accounting, order processing, shipping, marketing, returns all on your own? You’d need more than 24 hours a day, especially if you want to scale your business.

As a virtual management hub, Brightpearl streamlines your day-to-day back office operations. It’s like hiring a support team for your business.

A successful story from Racquet Sports Group

Racquet Sports Group, a UK-based retail and wholesale business founded in 2008, has successfully positioned itself as a leader in the racquet sports equipment market worldwide.

The UK company currently uses BigCommerce as its main eCommerce channel, along with eBay and Amazon. As the business scaled internationally and across platforms, the founder Jack Otton needed an all-in-one system to oversee inventory and sales across multiple channels.

“The multichannel integrations are really robust and not only that, the reporting is also very useful,” Otton said. “We can see who is buying from which channel and all of our data is stored in one place and can be broken down to help us make informed business decisions.”

As a result of streamlining his complex business processes using Brightpearl, Otton was able to save £20,000 (approx. $26,250) each year. That’s a saving from not having to hire an extra staff.

What’s more important was the time saved from redundant work like data entry.

The more time you can dedicate to creative thinking and strategic planning, the better you can steer your business toward to the right direction. You can focus on marketing goals and strengthening your relationships with existing customers. With more resources at hand, you can increase your business volume effortlessly.

Get into a better workflow with Brightpearl.

If you find yourself juggling too much as an eCommerce owner, give Brightpearl a try. Request a demo from us and see the results for yourself.

From the blog

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